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Internet Marketing 101 –
Tips and Tactics from the Leading Thousand Oaks Internet Marketing Company


Reputation Management: How to Respond to Negative Reviews

Posted on by WSI ePro

Bad Reviews. The Scourge of the Internet.

So you’ve been doing your local SEO, you’ve got your business into all the major search engines, Google, Yahoo, Bing, you show up in all the maps and have lots of social media pages. You’re online, you’re with it. You’re visible.

And now you’re open to bad reviews.

Of course everyone wants to run their business so that every customer and every associate is 100% happy and satisfied. Perhaps you’ve had dreams of tons and tons of customers giving you their money and their wonderful, glowing reviews. Ah, such a nice vision. But totally, completely unrealistic. No one is perfect. And even if your business has been totally great, you might still have that one crazy, unsatisfiable customer. And what do you know, they’ve gone online and left you a terrible, bad review.

So You’ve Got a Bad Review, Now What?

Thankfully, we here at WSI ePro Marketing, your Thousand Oaks Internet Marketing Company, are here to help you manage your online reputation. Here are some easy tips to show you how to respond to negative reviews:

Step One: Respond! (more…)

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What is Reputation Management?

Posted on by WSI ePro

Are Search Results Making You Look Bad?

It’s a brand new world out there. The internet is a powerful tool that business owners can use to market and promote their business online. Unfortunately, all those tools that you can use, SEO, Social Media, etc. can also have a negative effect. Harmful, inaccurate or false content online can give a negative impression of you or your business. But you are not helpless! They are ways to fight back and promote a truthful, positive image.

What Do You Mean Harmful Content?

Let’s face it, people are talking online. Often about you or your company. (more…)

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What is Internet Marketing? – Part Two

Posted on by WSI ePro

Let’s Start at the Beginning. What is Internet Marketing?

WSI ePro Marketing: Thousand Oaks CA Internet Marketing Company

Not all small business owners come from the same place. They do have varying areas of expertise. This includes knowledge of the internet. So if you’re new to marketing online, or the internet in general, we’re here to help you get started.

Last time in part one of our beginner’s guide to internet marketing, we talked about the definition of internet marketing. We also, gave a brief definition of some of the online tools that are available to you including Pay-per-click (PPC or Adwords), Search Engine Optimization (SEO), Mobile Marketing and Email Marketing.

This time (more…)

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